Is there something special about communicating African business school brands?  Is there a distinct 'African' brand for business education? Drawing on recent research with some African business schools, Andrew Crisp from CarringtonCrisp will explore issues around branding African business schoo...Read More

Andrew Crisp from CarringtonCrisp will be speaking at the forthcoming EFMD Undergraduate conference, taking place in Budapest from 5-7 October.  Examining the latest views of undergraduates, their attitudes to business education, school marketing activity and the impact of costs in their deci...Read More

Andrew Crisp's NAFSA presentation on The Power of Marketing: Standing Out In A Crowded E-World And Beyond has now been posted online.  The slides can be downloaded here. A handout has also been submitted to NAFSA and should be available on their site after the conference closes.

CarringtonCrisp are working with Giselle Weybrecht, author of The Sustainable MBA, to add a new component to their long-running study, The Business of Branding.  This year's research study will have a specific set of questions looking at what's important for students in sustainability curricula...Read More