Knowing Me Knowing You
The challenges of being a marcoms professional in a business school are many and growing; demands to do more with less, grappling with the use and impact of AI and ensuring a business school is clearly positioned and differentiated to name just a few.
The third Knowing Me Knowing You report draws on the views of marcoms professionals at business schools, setting out the challenges they face, how their roles and changing and what the future holds.
The report from CarringtonCrisp, EFMD and Roe Communications can be downloaded free of charge on this page.